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Leadership Shifts at Team Horner®, The Art of Plastering, New Safety Innovations

Parker Conley Parker Conley • January 6, 2026
Pool Brief - jan-6-2026

Leadership Changes at Team Horner®: New CEO, New Directions?

Team Horner®'s announcement that Dr. Bill Kent is stepping down as CEO, with Mike Dooley stepping in, signals a potentially pivotal shift for the company. Known for its comprehensive pool distribution and service offerings, Team Horner® may see strategic adjustments under Dooley’s leadership. "I am excited to build upon the legacy Dr. Kent leaves behind," Dooley stated, hinting at possible innovations and expansions. This leadership transition is critical for stakeholders as it could redefine the company’s market strategies and customer engagements. Pool service businesses might see shifts in product lines or service methodologies, making it essential to keep an eye on upcoming announcements from the new CEO.

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The Craftsmanship of Plastering: Mastery Beyond the Classroom

The articles "The Way of the Trowel" and "Plaster Pros" from PoolPro Magazine highlight an age-old truth: mastery in pool plastering is a hands-on endeavor. Industry veterans argue that while classroom knowledge is beneficial, the true artistry of plastering is honed on the job. This approach not only enhances the quality of work but also builds a repertoire of techniques akin to perfecting a family recipe. For pool service professionals, especially newcomers, this underscores the importance of apprenticeships and real-world experience. In a competitive market, the ability to deliver a flawless finish can differentiate a business and build long-term client relationships.

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White Cement: The New Frontier in Pool Construction

White cement is gaining traction as a game changer in pool plastering, promising enhanced durability and aesthetics. The article "Cementing a New Era" suggests that this evolution in materials could lead to longer-lasting pool surfaces and fewer maintenance demands. For pool service professionals, staying informed about these advancements is crucial. As white cement becomes more prevalent, it offers an opportunity to educate clients on the benefits, potentially leading to upselling opportunities and improved customer satisfaction. However, unless you're directly involved in plastering or renovations, this might not demand immediate attention.

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New Removable Mesh Safety Fences by Poolsafe: Security Meets Style

Poolsafe LLC has unveiled a new line of removable mesh safety fences that offer both visibility and security. Featuring patented ClearGuard Mesh and a lockable self-closing Triton gate, these fences are designed for pools of all shapes and sizes. The innovative Tri-Pod Truss system ensures perfect alignment, with options available in various heights and colors. For pool service professionals, these fences represent an excellent recommendation for clients prioritizing safety without sacrificing aesthetics. However, unless you're actively seeking new products for safety upgrades, the headline might suffice.

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Financial Insights for Pool Businesses: Know Your Numbers

In Episode 282 of the Pool Nation Podcast, Edgar urges pool business owners to prioritize financial clarity over mere busyness. "Knowing your average rate per pool, cost per pool, and net margin is essential," he asserts, emphasizing this as a crucial step towards profitability. This advice arrives at a timely junction as businesses reassess strategies in the new year. For those looking to refine their financial strategies, this episode is a must-listen. Understanding these metrics not only aids in maintaining a healthy bottom line but also in making informed business decisions.

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Passion and Perseverance: The Story of Blue Moon Pools

Lupe Mariscal’s journey with Blue Moon Pools is a testament to the power of passion and perseverance in business. Starting from humble beginnings, Mariscal’s dedication has fueled significant growth, serving as an inspiring narrative for entrepreneurs in the pool service industry. While the story is motivating, unless you’re seeking inspiration from industry success stories, the detailed account may not be essential to your immediate business needs.

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DOE Pool Pump Motor Regulations: A Guide for Compliance

The Department of Energy's regulations on pool pump motors, emphasizing variable speed motors, are not just compliance requirements—they're business opportunities. This article details how energy-efficient motors can lead to significant cost savings for clients. For pool service professionals, this is an opportunity to educate and upsell to environmentally conscious customers. However, if you’re already familiar with these regulations, this guide might not offer new insights.

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